Mr Sam Balsara, chairman and managing director of Madison World, and Mr T. Venkattram Reddy, chairman of Deccan Chronicle Holdings, were unanimously elected as chairman and vice-chairman of Audit Bureau of Circulations (ABC) for the year 2011-2012.
Mr Venkattram Reddy was also unanimously elected by the ABC Council of Management as the vice-chairman of Readership Studies Council of India (RSCI), which will undertake future readership studies jointly with the ABC and MRUC. Mr Balsara has been a member of the bureau’s council of management since 2002 and was the deputy chairman of the bureau during 2010-2011. He is also the recipient of the Advertising Agencies Association of India’s lifetime achievement award and the Ad Club of Kolkata’s Hall of Fame Award.