It was a huge passion for the arts that led schoolmates Nupur Ganguly and Gargi Yadav launch their own art consultancy, NuGa Art House, last year. Straddling two continents, NuGa primarily helps Indian artists get exposure in the UK and also bring British artists to India.
To run the business, Nupur, who is primarily based in London, and Gargi, who spends majority of her time at the India office in Ahmedabad, have to travel a lot.
“I travel to India at least six times a year and Gargi keeps going back and forth,” says Nupur, who adds that Skpye helps in terms of their interactions with artists. “We had the right skills and attitude for it,” says Nupur, explaining the process of setting up the business. She also added that she has been collecting Indian art for many years now.
Nupur and Gargi first met at their boarding school in Mussourie and kept in touch after that as both had parents in Britain. “Passion for
Indian art is what has got us together,” says Nupur. The focus is not only on holding exhibitions in the UK, but also online, to highlight and promote the work of artists.
They also give art investment advice, help with sale and buying of specific art collections and even organise private sales. This month, British artist Gabby Moore comes to India, in NuGa’s third exhibition since the launch of the business a year ago. Her exhibition will be held at a gallery in Ahmedabad and plans are afoot to travel to other cities. NuGa also aims to help the communities in the UK, especially third and fourth generation Indians, get more aware about Indian art and explore their cultural roots.