Shakespeare asked if he should compare his lover ‘to a summer's day.’ A New York zoo suggests cockroaches instead.
Ahead of Valentine's Day next month the Bronx Zoo wants New Yorkers to pay $10 for the right to give their sweetheart's name - or perhaps that of an ex - to one of its Madagascar hissing cockroaches.
For $25, lovebirds can name a cockroach couple.
"There is no better way to say 'forever' than with the gift of a cockroach. The Wildlife Conservation Society’s Bronx Zoo is offering a light-hearted way to make sure your loved one knows your feelings are forever - with a roach in their name," the zoo said in a statement.
"Each gift comes with a colorful certificate emailed to your loved one announcing that a cockroach has been named in his or her honor."
To sweeten the deal, the zoo is also offering boxes of chocolate replica cockroaches.