Delhi high on F1 promotions

It is October already and the last leg of preparations for the Formula One race is in full swing. The racing event which will take place at the Buddh racing circuit from Oct 28-30 has generated enough excitement among Delhiites. Many popular places in the city have already picked up the F1 theme for month-long promotions and declared it as the ‘flavour of the season.’
Recently, at the V spot café, an original F1 Car was unveiled and was on display so that youngsters could come and strike a pose with the car. Similarly, at Amity University the Red Bull RB7 F1 racing car designed by the Red Bull racing team for the 2011 Formula was on exhibit for students.
The city youngsters are happy and thrilled to be a part of India’s first Grand Prix event. Sumit Dhamija, a student at DU says, “I went to the Noida Express way recently and saw the international racing track. It is awesome and I am keen to watch F1 racing live. It is a matter of pride for us that we will witness the first F1 race in Delhi.”
The young racing enthusiasts are also looking forward to see international racers and performers in the capital. Karan Chauhan, a marketing professional says, “I am really surprised how the city is painted red and everyone is talking about F1. This event has already put India in the spotlight and people are booking their seats in advance. Most of the eateries, pubs and restaurants are also putting up big screens to show live F1 racing.”

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